Tuesday, July 1, 2014

Tatt Awards 2014


Known for its strong stance on making a mark in the world, Globe Telecom's broadband brand Tattoo has continued to offer the best product portfolios and top notch services that arms every customer to do just that.  From blazing speeds to reliability in connection, each customer now equipped with the right tool, is able to conquer their own social media space, with some even taking it further.

With the brave, the witty and the bold standing out, Tattoo stood witness to the evolution of social media. From creative photos and videos down to socially relevant online movements, social media has gone bigger, with its influence felt even on ground - hence, the Tatt Awards.  The annual Tatt Awards took shape with only one solid goal -recognizing greatness online.

From the online mavericks to the digital rock stars, Tatt Awards continues to celebrate people whose presence on social media continues to move and influence the majority despite the medium’s constant change.

As Tatt Awards reaches its 4th year, the unexpected becomes the undefeated. Being the foremost award-giving body in social media, Tatt Awards 2014 will recognize the masters of reinvention - those who have adapted to the medium, and have flourished with it, remaining relevant across generations.  Tatt Awards also takes it up a notch, aiming to reach an international audience through its strong partnerships with worldwide digital outlets and special categories that will be awarded to international personalities.

As SVP (Senior Vice-President) for Tattoo Broadband Business Gilbert Simpao shares "Tatt Awards is Tattoo’s testament to making a mark and moving the world. Our mission to recognize greatness in the unexpected brings to life the brand’s philosophy alongside our portfolio of products and services that pave the way to fuel each and everyone's different passions, giving each customer the power to express and make a difference.”

Starting July 1, 2014 until July 11, 2014 anyone with a Facebook or Twitter account will be able to nominate groups or individuals in 11 different categories:  

The One
Trending Twitter Phenom of the Year
Youtube Phenom of the Year
Instagram Phenom of the Year
Best Social Media Movement Award
Best Digital Music Artist Presented by Spotify
Best Style Blog/MicroBlog Award
Best Fitness Blog/MicroBlog Award
Best Tech Blog/MicroBlog Award
Best Podcast Award 
Best Lifestyle Blog/MicroBlog Award

The rigorous process of nomination, deliberation and public voting, will then be led by a select group of individuals called the Tatt Council. The Tatt Council is made up of personalities from different backgrounds and expertise. This year’s Tatt Council are:

VP for Globe Platinum Dong Ronquillo  
Music Advocate Jim Paredes
Multimedia Host Bianca Gonzalez 
Sports Maven Mika Aereen  
Award-Winning Director Erik Matti  
Youngest Female Mayor Pie Alvarez   
Mashable Journalist Bianca Consunji 
Celebrity Heartthrob James Reid 
Rappler Social Media Head Stacy de Jesus

The Tatt council will be shortlisting the nominees down to 5 (five) finalists per category through the following criteria: content quality (20%), social media impact (20%), relevance to the specific category (10%). The remaining 50% will then be decided through public voting

Screening of nominations will be from July 10, 2014 leading to the announcement of the finalists on July 15, 2014. Public voting will then be open starting July 15, 2014 to August 3, 2014. After the tallying of votes, the winners of Tatt Awards 2014 will be revealed on August 8, 2014.

Winners of the major categories of Tatt Awards 2014 will receive a cash prize of Php 100,000.00 and special awards will receive Php 50,000.00.

To know more about the Tatt Awards and its detailed mechanics, visit TattAwards.com 

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